Case study · Coffee · D2C e-commerce

A website, a sales funnel and a coffee community of 10,000+.

One team for the website, the funnel and social, built to grow organic sales and a loyal community.

ClientKaapi Solutions
IndustrySpecialty coffee
ScopeWeb, SEO, social
ResultTop 3 rankings

The challenge

Kaapi Solutions had a great product but no clear path from discovery to purchase. Traffic was low, and social followers rarely turned into customers.

What we did

  • Designed and built a new e-commerce website.
  • Set up a sales funnel that moves visitors from first visit to first order.
  • Grew organic traffic with category content for coffee buyers.
  • Built the brand's social presence and a community of coffee enthusiasts.

The outcome

Kaapi Solutions now ranks in the top three for keywords in its category and has built a community of more than 10,000 coffee enthusiasts.

“We never realised the potential of marketing until SocialNinjaz pitched in. The team built our website and a sales funnel that generates conversions, grows organic traffic and builds our social media presence.”
Vikram KhuranaVikram KhuranaFounder, Kaapi Solutions

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